SPRINGFIELD, Mass. … The American Hockey League has announced a multi-year partnership with Spiideo, whereby Spiideo has become the official provider of the AHL’s in-game video review system. Beginning with the 2025-26 season, Spiideo’s automated capture system will provide AHL officials with high-definition, multi-angle views of the entire ice surface in all 32 arenas, as … Read more
USA Pickleball, the National Governing Body for the sport of pickleball in the United States, today announced a partnership with PICKLETILE™, naming the company the Preferred Court Builder and Official Noise Reduction Partner of USA Pickleball. Through this partnership, PICKLETILE™ will serve as a primary resource for individuals, cities, and facilities nationwide seeking to build … Read more
Maple Leafs Sports and Entertainment (MLSE), owners of the Toronto Maple Leafs, announced on Tuesday that they have entered a multi-faceted marketing partnership with the NFL’s Buffalo Bills. The partnership is designed to help grow the sport of football in Canada by building connections with fans via MLSE’s sports teams. This includes youth camps with … Read more
Sports wagering is now a reality for PPA and MLP events — and it’s legal in all 50 states. About a month ago we told you about Polymarket, a predictions market that for the first time in its history had listed Major League Pickleball events on its platform. That meant, effectively, users could put money … Read more
Toronto Maple Leafs star William Nylander will certainly have some cool travel stories heading into training camp. Nylander is among the 25 players expected in Milan for the NHL/NHLPA European Player Media Tour, and it should be an exciting trip. As part of their content collaboration ahead of the Olympic Winter Games Milano Cortina 2026, … Read more
The Carvana PPA Tour will now stream up to 45 courts at each PPA event, with select matches having live scoring capabilities, including scoreboard overlays, bracket information, and player names, as part of a new partnership with PlaySight. This landmark partnership signifies a breakthrough in how all levels of pickleball are covered, consumed, and experienced … Read more
USA Pickleball (USAP), the National Governing Body for the sport in the United States, and the European Pickleball Federation (EPF), Continental Governing Body for the sport in Europe, have announced an exciting partnership aimed at standardizing pickleball officiating practices and referee development in Europe and the USA. The agreement marks a major milestone in global … Read more
South Africa took a firm grip on the ICC World Test Championship 2025 Final on Day 3, thanks to an unbroken 143-run partnership between Aiden Markram and Temba Bavuma that guided them to 213/2 by stumps, just 69 runs shy of victory. Aiden Markram and Temba Bavuma stand tall as South Africa near historic WTC … Read more
Pickleball meets performance medicine. DUPR has named Vita Bella its official health and wellness partner, marking a major move to support players beyond just ratings and rec play. DUPR Introduces Its New Reliability Score DUPR announced a new element to its rating system on Tuesday – the DUPR Reliability Score, its newest feature to help … Read more
Carvana (NYSE: CVNA), the leading e-commerce platform for buying and selling used cars, and the Professional Pickleball Association (PPA Tour) today announced the extension of their multi-year title sponsorship agreement. This renewal builds upon the tremendous success of their initial partnership, which began in 2022 and has helped propel pickleball to new heights as America’s … Read more